Man, time flies… This little is dude getting crazy big and I can’t believe I’m already marking one year of blogging! AnchoredInElegance made its debut last January, after many hours of planning, writing and technical frustration. At the time, I was missing TV news desperately and feeling a bit lost in my role as a new parent. I had anticipated leaping from career-driven journalist to family-focused mom easily, but discovered part of my creative identity was missing.
Enter the blog. It offered the perfect solution, a place to continue writing and an opportunity to share my unvoiced passions for fashion and design. More importantly, it served as a place to connect with all of you! I truly enjoy sharing my insights and any helpful, educational or entertaining information I come across.
I’m not particularly computer savvy, so it was quite a thrill to hit “publish” for the first time. The blog launched with a look at our son’s nursery decor. I never imagined I could build a website. There is something truly wonderful about tackling a challenge that pushes you way out your comfort zone. In fact, blogging has helped me feel more confident with technology and gear in general.
It pushed me to learn about graphic design, photography, photo editing, SEO, new social media platforms… and the list seems to grow with each month. I’ve described blogging to some of my friends as a black hole of knowledge. Once you enter, it sucks you deeper in deeper. There is always more to learn. Call me crazy, but I love that!
In honor of one year of blogging, I thought it would be fun to answer a few FAQs and give you a quick synopsis of my early experience in this industry. I’ll start with the FAQs, as they will help explain the rest.
The short answer, too much! I knew going into this that blogging would be time consuming. But I really had no idea how much effort it would take. Sure, you can blog and spend a couple hours a week writing and posting. However, I’m not one to do anything halfway. I want AnchoredInElegance.com to be beneficial to readers… and I want it to be a business someday. That means I’m investing money and plenty of time into this project.
Since the blog launched, I’ve posted once a week. Each post takes me between 1-3 hours to write and optimize for SEO. That doesn’t take into account the photography and photo editing that happens before I sit down to write. Then there’s the post promotion on Facebook, Pinterest and Instagram. Instagram alone can suck up about an hour per day. I try to post there 5 times a week. By Sunday, I usually have spent 10+ hrs on the blog.
However, don’t think I’m complaining… I enjoy blogging. At this point, it’s a hobby. One day it might truly be a business venture. Who knows!
Successful bloggers earn income from a variety of sources. Usually, it’s a mix of affiliate links (links to recommended products where the blogger earns a small commission at no additional charge to the reader), sponsored content, ad placement and perhaps selling an online course/services. Since I detest online ads, you will never see them on my website. They’re so annoying!
If I’m in the photo, my very patient husband does most of the heavy lifting. He really has a gift for this kind of thing. On other occasions, it’s my mom. She has an artistic eye and is a trained interior designer. I also just started working with a local Lafayette photographer for a few shoots, Velvet Lotus Photography. Professional photography really makes a difference! I take all of the decor shots myself.
I expected to invest in a quality DSLR camera when I started blogging, but I found my phone (Google Pixel2) is easier and takes better pictures! I primarily use Adobe Lightroom to edit my photos, but will occasionally use apps like Snapseed or Facetune. Since I take a lot of my own pictures, I also use a tripod. I bought one that was awful (one of the legs snapped right off), but have been quite impressed with this model that doubles as a selfie stick.